We believe in seeing sport differently in providing an insight into how venues and spectators engage, where the profit opportunities are and where operators can benefit both themselves and their fans, followers, spectators, families and communities
We work for professional sports, professional sports teams, stadium and venue operators, National Governing Bodies, sports marketeers, sport event managers and within sports promotion and sponsorship -
Find out more about our work within World Cup, Olympic and Spectator Sport Experiences click on "Our Clients"
"Seeing sport differently" discover how we give you the edge through our market research, data, analysis and modelling. Click "Our Services"
Finance and Fans - your key business is our core skill set what we do to help you. Click "How We Help"
A revolutionary sports experience and sports business consultancy
Vision XS Sport provide a portfolio of consultancy services that unlock the potential of spectator sports, sport venues, sports experiences and sports marketing
We enable clients to maximise the revenue and profit opportunity within their sport/team or event
Whilst also delivering the most engaging, enjoyable, exciting and emotional spectator or participant experience
We work through a unique blend of
Market Research,
Data,
Analysis and Modelling
ITS A WHOLE NEW BALL GAME.
Vision XS Sport act to help owners and operators monetise their sports venue, develop their relationship with spectators and sponsors and create commercial strategies and actions that deliver value to both operator and spectator. The technical product, data and process is unique to Vision XS Sport, based on data and technical insight that provides venues with both a competitive edge and commercial value in the sports market place
Proven impact on finance and fans we help you monetise and maximise the sport experience
A unique data driven approach technically model economic and emotional elements of spectator sport and sport business. This is the only model of its kind we give our clients the competitive edge and develop winning ways
The analysis focuses on three key areas: positive impact on profit insight into the spectator experience and identification of opportunities
The identification and monetising of commercial and economic opportunities:
• Ticketing and gate revenues
• Food and beverage/retail/hospitality
• Sponsors
• Commercial Partners
• Game day and non-game day revenue opportunities
Insight into your sport and venue specific spectator experience:
• The specific sport experience
• Spectator/fan engagement
• Sport entertainment elements
The identification and measurement of opportunities:
• Measuring and defining commercial revenue opportunities
• Maximising value of commercial strategies and sponsorship dialogue
• Monetise the spectator experience
• Manage the spectator experience to drive enjoyment, engagement, value and repeat visits
Do you want to recruit more fans, look after your existing fan base, operate more profitably, understand your spectators, promote your sport, add value to sponsor propositions, analyse areas of your venue, unlock potential within the spectator journey?
WE CAN HELP
Our clients are owners, operators, commercial managers, governing bodies and developers of sport related venues, events or experiences.
This section of our website will give you an insight into some of the work we have undertaken
Please use the menu on the left to visit each experience type
Winner of Oxford Innovation - Martin and Audrey Wood Enterprise Award for Best Innovation Award sponsored by Said Business School, SEEDA and Siemens
The World Cup Experience - Fan Entertainment and Engagement Analysis for Soccer City Stadium, host venue for 2010 FIFA World Cup Final in Johannesburg.
The Olympic Sport Experience - Commercial and Legacy Planning of Olympic Park and Venues - London 2012 Olympic Park Olympic Venues as part of the London 2012 Legacy Master Planning Framework for the London Development Agency.
Our role has been as sub-consultants to EDAW, international master planners, within a team of leading consultants including Grant Thornton, Faber Maunsell, Beyond Green
To find out more about our work on London 2012 Olympic Park Legacy Master Plan click here
We work with Newbury Racecourse to develop an exemplar racing experience and a strategic action plan for the racegoer experience.
Projects such as these prove our unique ability to analyse EPOS data alongside spectator movements and engagements within your venue and lever our market research data and modelling techniques to deliver both economic and spectator experience value
The Legacy Experience work within post 2012 interim planning of Olympic Park producing plans for legacy events and sport activation for Olympic Park.
Our major event work has also included presentations and workshops to Organising Committees and Bid Teams in Vancouver, Brazil, Singapore and London on legacy planning processes and optimising legacy related opportunities
The Road Show and Fans Experience
- Fan Parks and Sport Activation
- Global Games Fan Park
- Premier Rugby Finals Fan Park
- Twickenham, IRB International Sevens, Family Day
- Tottenham Hotspur Football Club.
We have acted as analysis and modelling specialists to deliver a fully engaging and educational fan roadshow experience. Our work with Global Games has created value for rights holders, sponsors and Governing Bodies
Are you someone who owns, operates, manages or involved in the delivery of a sport experience.
An owner, a commercial or marketing manager, an operations director or senior executive at a stadium, arena, club, ground or league.
A promoter of a sport, tournament director, race director or responsible for the delivery of a major sport event or championship.
A National Governing Body representative wanting to promote your sport through activation, events or education.
A sponsor or sponsorship agency looking to activate a brand to a certain audience in the most effective engaging and valuable way
We work across all sports and our client relationships begin with a conversation - contact us now to talk sport, your sport.
Telephone: 01302 719713
Mobile: 07545853392
E-Mail: Simon_SupportSimon.com
Our Science of Sport unlocking the potential of sports venues and events.
We are unique as a sport consultancy in that we employ full time psychologists, mathematicians, statisticians and programmers to deliver and develop our market research and analytical capability
The portfolio of tools that we use to unlock your potential include market research, software modelling, spreadsheet and mathematical analysis, data modelling and a variety of workshops, event or match day analysis.
It involves technical analysis of sports specific data, financial/mathematical modelling of the venue and business ambitions, psychological modelling of the spectator and their engagement with the venue/sport.
It is quantifiable and measurable - it provides tangible evidence for decision making and information for actions to ensure impact
Sport and Venue data is analyzed against comprehensive data held on both the leisure/entertainment/sport consumer and the leisure/entertainment and sport marketplace. This includes data such as spectator profiles and demographics, spectator journeys around the venue, food spends, retail spends, spectating time, spectator behaviours and breakdown of the sport experience
Actions and strategies are based on key commercial and economic indicators alongside key sport experience indicators - it is about understanding what makes an impact for each individual club, sport venue, event or experience
Benchmarks are created against the ideal sports experience, competing sport entertainment offers and the leisure/entertainment industry
Solutions are dependent on our dialogue with you and results of analysis. We focus on driving revenue across all business areas, increasing profit, community impact, fan engagement, sponsor value and hospitality offers, spectator experience, venue utilization across event and non event days, repeat visits and the creation of a broader, more active and financially secure fan base
Vision XS Ltd.
28 The Quadrant
Abingdon Science Park
Barton Lane
Abingdon
OX14 3YS, UK.
T: +44 (0)1235 420327
E: patti_visionxs.co.uk
www.visionxs.co.uk
We are a well networked and highly knowledge focussed business that prides ourselves on intelligent solutions. Successful work has always started with a conversation so please contact us for an informal discussion as to how we can work together With our network of offices and international data we have a global capability and outlook. Outside our UK base our partner companies and associates have completed projects across Asia, Africa, The Middle East, Europe and America
We are always interested in talking with consultants, sports management or sports science professionals, mathematicians, statisticians, social psychologists and market researchers with an interest in sport. If you feel your skills and professional personality fit our proactive, cutting edge culture please contact us for an informal discussion
